Online Content Management System To Feed Into Global Marketing

USDBC’s global marketing efforts continue to be impacted profoundly by the COVID 19 pandemic. In this last month, our global marketing team completed the first of many new initiatives designed to take advantage of digital marketing and social media to conduct outreach with key contacts in lieu of in person trade servicing and trade shows. This month we launched our new online content management system that will serve as a global compendium of high quality images, stories, recipes, and other visual tools to be used in USDBC’s online marketing efforts. This allows us to take advantage of the resources and skills at work in all of our programs around the world by giving all USDBC staff access to this in depth collection of content. This will be used in our follow on marketing initiatives throughout the year and we will continue to build and add as we all produce new material.

Sample page from new online content management system